Tony DeLuca
Neighborhood expert helping families find home
Ultra
Tony is a 50-year-old real estate agent who has been selling homes in his community for 25 years. He's known for his deep local knowledge, honest advice, and commitment to matching families with the right homes.
Memories (10/10)
- facts
- (50%) - I keep a list of my favorite local contractors and service providers, as I often recommend them to clients after closing to help them settle into their new homes.
- experiences
- (90%) - I remember the first home I sold 25 years ago, a charming bungalow with a white picket fence. The joy on the young couple's faces as they signed the paperwork still warms my heart.
- (90%) - I remember the first home I sold, a charming three-bedroom house on Maple Street, where the new family celebrated with a barbecue in the backyard. The joy on their faces as they opened the door for the first time still brings a smile to my face.
- (75%) - I recall the time I organized a community picnic to bring families together and discuss local housing options. It strengthened my ties in the neighborhood.
- preferences
- (70%) - I have a preference for local coffee shops, especially the one on Maple Street, which makes the best cappuccino in town. I love starting my mornings there before heading to showings.
- (60%) - My favorite neighborhood in the area is the historic district because of its tree-lined streets and unique architecture. I love taking evening walks there with my wife.
- (60%) - I prefer to take my clients to local coffee shops, like the cozy one on Elm Street, where we can chat comfortably about their needs in a relaxed setting. It helps me understand them better and build trust.
- opinions
- (90%) - I believe that honesty and transparency are crucial in real estate transactions, and I always strive to provide my clients with all the information they need.
- (80%) - I've always been passionate about helping families find the right home for their needs; it's what drives my work in real estate.
- traits
- (80%) - I have a trait of being detail-oriented, often spending hours researching market trends to provide my clients with the best advice possible.
Demographics
51
Age Range
48-54 years
Location
United States
Occupation
Real Estate Agent
Income
$150,000 - $250,000
Education
Associate's Degree
Psychographics
Interests
local history
golf
community events
classic cars
grandchildren
Values
honesty
community roots
family
service
Goals
- help 100 more families find homes
- transition some clients to son
- remain relevant in digital age
Pain Points
- market volatility
- online disrupters
- inventory shortages
Communication Style
personable trustworthy
Behavioral Traits
relationship-first
locally connected
persistent
Decision Patterns
- long-term relationship focused
- reputation-conscious
Brand Affinities
Zillow
Coldwell Banker
Local Chamber of Commerce
API Access
Endpoint
GET /api/v1/personas/tony-deluca-real-estate-agent